OVR.ai sold the Eiffel Tower for approximately $ 106,960, putting it up for sale as a Non-Fungible Token (NFT) on OpenSea.
The auction ended a few days ago, reaching a value of 38.6159 ETH.
The Eiffel Tower NFT was a package of 60 OVRLands and was only on sale on OpenSea for a couple of days.
The investor (AKA Camembert) who won the Eiffel Tower auction is already known in the NFT world, as he has already bought another famous non-fungible token, that of Cristiano Ronaldo sold by Sorare for 290,000 dollars.
Camembert commented on the news:
“I am very excited about my new NFT purchase on OVR. I also recently purchased some unique football cards like Cristiano Ronaldo and Zinedine Zidane, but this one is very special – the Eiffel Tower is a powerful and distinctive symbol of France. Today it welcomes nearly 7 million visitors a year making it the most visited monument in the world. I will allow developers to launch virtual projects on the Eiffel Tower, we could organize digital exhibitions for artists or even invite famous DJs like David Guetta and throw amazing parties. We could also organize concerts. Companies will also be able to advertise on the monument. If there are so many limits in the Covid world, everything is possible in the digital world! “.
How OVR works
The Italian company OVR has divided the globe into 1.6 trillion hexagons called OVRLand, which are NFTs. Owners can create their own virtual worlds on these virtual lands, adding content such as on web pages that can be viewed in augmented reality using the OVR app (available on both Android and iOS).
Then, OVR put the Eiffel Tower up for sale , tokenized among 1.6 trillion hexagons. Those who now own the Eiffel Tower can use these OVRLands to add their own content to that virtual land, which can potentially be seen by thousands of people, as the Eiffel Tower is one of the most iconic monuments in Europe.
Overall, the OVR project has sold over 240,000 NFTs of its OVRLand in just 4 months since its launch and the app is attracting more than 5,000 visitors a day.